Gather your heroes!

Take-off to Circle K and nab a DC Herobadge - FREE with a $10 purchase or fill up 30L* 
Plus, play for cool instant prizes.

Exciting news for Team DC fans! Circle K is offering exclusive DC HeroBadges, featuring a fantastic range of superhero and villain decals, that can be yours with a qualifying $10 purchase in-store or when you fill up 30L of fuel. These limited-edition, licensed decals can be used as washable stickers or iron-on patches and are available from October 17 through December 12, 2023.

Whether you're a lifelong fan of the DC Universe or just discovering it, these badges are the perfect way to express your love for your favourite characters. From Superman's majestic cape to The Joker's mischievous grin, every decal seizes the thrilling essence of DC characters, adding a playful twist to your day. Show off your style by flaunting these pocket-sized powerhouses on laptops, water bottles, or backpacks. Whether you're feeling generous or want to keep all the awesomeness for yourself, with 24 characters up for grabs, the quest to collect them all is on!

But wait, the adventure continues! Scan your HeroBadge on for a chance at winning a trip to Hollywood, CA with a VIP Warner Bros Studio tour for you and a plus one. Plus, score instant and weekly DC superhero swag, including skateboard decks, exclusive throw blankets, and more when you play a special match and win game. Join the fun now!

Additional licensed DC plush toys featuring Superman, Batman, Wonder Woman, and Harley Quinn are also available for purchase in select stores.



Meet the Heroes


The Man of Steel is virtually invulnerable and has the powers of super-strength, super-speed, and flight. He also has enhanced senses, including heat vision, X-ray vision, super-hearing, and super breath.


Batman has a plan for every occasion, as well as high-tech weapons, gadgets, and vehicles to assist him in his relentless pursuit of justice. 


The Amazon Princess possesses God like strength, speed, and the ability to fly. She's also a skilled warrior, wearing bullet deflecting bracelets and wielding the Lasso of Truth.


The fastest man alive can run up the sides of buildings, across oceans, and around the world at lightspeed. He can also vibrate his molecules to phase through solid objects!


Aquaman’s Atlantean physiology allows him to breathe underwater, swim at an incredible speed and his ability to withstand ocean depths give him nearly impenetrable skin and superhuman strength on land.


Cyborg is a technological titan and a true hero for the digital age! His cyber-metrics allow him to access to download information from any computer on the planet. They also grant him superhuman strength, speed, and endurance.


With her enhanced senses, durability and super strength, Merna is a force to be reckoned with and stands as an equal to her partner, Aquaman. 


Supergirl is virtually invulnerable and has the powers of super-strength, super-speed and flight. She also has enhanced senses, including heat vision, X-ray vision, super-hearing, and super-breath.


Catwoman is a master martial artist and acrobat. As stealthy as a ninja, she is also an expert at breaking and entering. Her bullwhip is her main weapon, alongside claws she uses to scale buildings and scratch enemies. 


Once a small-time crook, The Joker fell into a vat of chemicals that turned his skin white and his hair green - like a crazed clown. His crimes always involve pranks and jokes ending with twisted punch lines that are only funny to The Joker.


Harley is highly intelligent. She's a skilled gymnast and her agility makes her an adept fighter. Like The Joker she uses a variety of weaponized gag props in her chaos-creating crimes.


Black Manta is considered one of Aquaman’s greatest enemies. He has 
enhanced strength, energy blasts, and is a skilled fighter, unrivaled swimmer and master swordsman.

† Spend $10 or more before tax on in-store merchandise (excluding all tobacco and lottery sales), or fill up 30L or more of fuel (any grade) and receive a free DC HeroBadge. One (1) DC HeroBadge per merchandise transaction or one (1) DC HeroBadge per customer per fill. © 2023 

*NO PURCHASE NECESSARY. Contest open to legal residents of BC, AB, SK, MB, ON, NB, NS, NL, PEI and NWT over the age of 13 (with parent/guardian consent) from October 17, 2023 at 12:01 A.M. ET to December 11, 2023 at 11:59 P.M. ET. Limit: 3 game plays or 1 instant win per day (whichever occurs first) per mobile phone number and per person. Receive 1 Weekly Prize entry and 1 Grand Prize entry per game play. Bonus entries available for performing certain in-game actions. Instant Prizes: 819,000 Beverage, Food and Car Wash products, ARV $0.75-$19.99 CAD plus applicable taxes each, subject to availability and until supplies last. Grand Prize: a trip for the winner and one (1) guest to Universal Studio Hollywood (ARV $4,700 CAD). Weekly Prizes: 40 DC Comics branded merchandise, ARV $34.99-$135 CAD plus applicable taxes each. Odds of winning an Instant Prize depend on the number of eligible entries received and claimed. Mathematical skill-testing question required. Conditions and restrictions apply. To enter or for full contest rules, visit