31 Days of Circle K Sweepstakes 2021 - Official Rules


1. Eligibility      

31 Days of Circle K (the “Sweepstakes”) is open only to legal residents of the 50 United States (and DC) (excluding residents of Rhode Island), who are at least eighteen (18) years old at the time of entry. Void where prohibited. Proof of residency and age may be required. Employees and family members of employees are eligible to win Instant Win Prizes. In order to enter the Sweepstakes or receive the prize, you must fully comply with the Official Rules and, by entering, you (and your parent/legal guardian on your behalf if you are under the legal age of majority in your jurisdiction of residence) represent and warrant that you agree to be bound by these Official Rules and the decisions of the Sponsor, whose decisions shall be binding and final in all respects relating to this Sweepstakes.


2. Sponsor and Administrator

Sponsor: Circle K Stores Inc., 2550 W Tyvola Rd #200 Charlotte, North Carolina 28217.

Administrator: TCC Retail Marketing, Inc., 477 Madison Ave., 6th Floor, New York, NY 10022


3. Timing

The Sweepstakes begins on December 1, 2021 at 12:01 am Eastern Standard Time (“EST”) and ends on December 31, 2021 at 11:59 pm EST (“Sweepstakes Entry Period”). Sponsor is the official timekeeper for this Sweepstakes. The Sweepstakes is governed by these Official Rules and is subject to all applicable federal, state and local laws. If all the Instant Win Prizes are awarded during the Sweepstakes Entry Period, the Sweepstakes will end at that time.


4. How to Enter

During the Sweepstakes Entry Period, go to win.circlek.com (“Website”) from your internet-enabled, mobile smart phone. On the Website you will need to enter your mobile number and agree to the Official Rules. Then you will be permitted one (1) game play. Upon completion of the game play, the entrant will receive a notification on the Website showing if the entrant is a winner of an Instant Win Prize. Limit of one game play per person per day during the Sweepstakes Entry Period. An entrant may not use more than one mobile phone number to enter the Sweepstakes. In the event of a dispute as to the identity of an entrant, the game play will be declared made by the primary account holder of the mobile phone number. The “primary account holder” is the natural person listed as the natural person assigned a mobile phone number by a wireless provider or other organization responsible for assigning wireless numbers.

Online Alternative Method of Entry

Visit https://app.viralsweep.com/sweeps/full/ea2bab-95857?framed=1 and follow the instructions to complete and submit the registration form including a valid email address, full name, home address, phone number, and age. The receipt of each entry will be based on the delivery date of the completed form and must be received within the Sweepstakes Entry Period to be considered eligible to win. All entries become the exclusive property of Sponsor and none will be acknowledged or returned. Upon receipt of an entry, one game play will occur to determine if the entrant is an Instant Win Prize. No reply will be sent to non-winning game plays. Winning game plays will be notified by email, phone, or mail, with prize or voucher for prize arriving by mail. Any entries that are incomplete, illegible, corrupted, damaged, destroyed, false, lost, late, misdirected, deceptive or otherwise not in compliance with the Official Rules may be disqualified, at the Sponsor’s sole and absolute discretion.

LIMIT: You may enter one (1) time per day during the Sweepstakes Entry Period, regardless of method of entry per email address/person. Multiple entrants are not permitted to share the same email address. Any attempt by any entrant to obtain more than the stated number of entries by using multiple/different email addresses, identities, registrations and logins, or any other methods will void that entrant’s entries and that entrant may be disqualified. Use of any robotic, automatic, programmed or similar entry method or the use of any means to obtain more than the stated number of Sweepstakes entries plays per day will void all entries/plays and result in disqualification. In the event of a dispute as to any registration, the authorized account holder of the email address used to register will be deemed to be the entrant. The “authorized account holder” is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses for the domain associated with the submitted address. Each potential winner may be required to show proof of being the authorized account holder.


5. Winner Determination

Instant Win Prizes

The odds of winning an instant win prize will be 1 in 20 or better. Each entrant who receives a “win” message will be deemed a potential instant win prize winner pending confirmation and verification of the entrant’s eligibility and compliance with these Official Rules, as determined by Sponsor and Administrator in their sole and absolute discretion. Each entrant who receives a “win” message will be texted a link to redeem their instant win prize at a participating Circle K. The instant win prize must be redeemed within 3 days, unless otherwise specified by the Sponsor. See Section 4 above for alternative method entry winner information.

All potential winning game plays are subject to verification by Sponsor or Administrator, whose decisions are final and binding. An entrant is not a winner of any prize, even if the game play should so indicate, unless and until entrant’s eligibility and the potential winning game play have been verified and entrant has been notified that verification is complete. Sponsor will not accept screen shots, text message or other evidence of winning in lieu of its validation process. Any game play that occurs after the system has failed for any reason is deemed a defective play, is void, and will not be honored. The number of instant win prizes available to be won will decrease during the Game Period as prizes are awarded and claimed.

Sponsor and Administrator’s decisions as to the administration and operation of the Sweepstakes and the determination of potential winners (drawing prizes and instant win prizes) is final and binding in all matters related to the Sweepstakes. If in the event of a printing, production, seeding, technical, human or other error of any kind, or for any other reason, the number of winning messages distributed or received exceeds the number of prizes listed in these Official Rules for that level, Sponsor reserves the right to conduct a random drawing from among all non-suspect, eligible prize claims received to award the listed prizes.




7. Verification of Potential Winners

Potential winners may be required to complete and return an Affidavit of Eligibility, Release of Liability and Publicity Release (where permitted by law) (collectively, the “Affidavit”) by the date specified by Sponsor or potential winner will be disqualified from the Sweepstakes. In the event: (a) potential winner cannot be reached for whatever reason after a reasonable effort has been exerted or the potential winner notification or Affidavit is returned as undeliverable; (b) potential winner declines or cannot accept, receive or use the prize for any reason; (c) of noncompliance with the above or within any of the aforesaid time periods, (d) potential winner is found to be ineligible to enter the Sweepstakes or receive the prize, (e) potential winner cannot or does not comply with the Official Rules, or (f) potential winner fails to fulfill the Affidavit-related obligations, the potential winner shall be disqualified from the Sweepstakes. Sponsor reserves the right to modify the notification and Affidavit procedures.


8. Prizes

Instant Win Prizes

All instant win prizes must be redeemed within 3 days of when the winner receives a notification on the Website showing the entrant is a winner of an instant win prize. Sponsor is not responsible for lost or delayed text notifications. After the 3 days has passed the prize cannot be redeemed and Instant Win Prize is forfeited.



Approximate Retail Value

Circle K Peanut Butter Pretzels (5 oz)



Circle K Chocolate Covered Candy (3.25 - 4.5 oz)



Coffee Hot or Iced (Medium)



Polar Pop (large / under 42 oz)



Froster (20 oz)



Circle K Nuts (Honey & Sea Salt) (1.75 - 2.5 oz)



Circle K Favorite Chips (2.65 - 2.75 oz)



Circle K Candy Favorites (5 - 8 oz)



Circle K Pork Ring Bad (3 oz)



Circle K Ready to Drink Coffee (13.7 - 15 oz)



Circle K String Cheese (1 oz)



$.15 off/gallon of fuel, Max 20 Gallons



Sprite or Sprite Zero (20 oz)



Monster Java (15 oz)



Oreo King Size



Orbit Gum (14 ct)



For all Prizes: No cash equivalent for any prize and no substitution will be made except as provided herein at the Sponsor’s sole discretion. Sponsor reserves the right to substitute a listed prize for one of equal or greater value for any reason. Winner is responsible for all taxes and fees associated with prize receipt and/or use. All federal, state, and local tax liabilities, as well as any other costs and expenses not specified herein as being awarded are the sole responsibility of the Winner. Winner may be required to complete and return an IRS W-9 form (i.e. Request for Taxpayer Identification Number and Certification). Prize will be awarded only if the potential prize winner fully complies with these Official Rules. Total approximate retail value of all prizes available to be won is $3,305,572.65 not to exceed $264,445.81 in Florida.


9. Entry Conditions and Release

Each entrant agrees to: (a) comply with and be bound by these Official Rules and the decisions of Sponsor and Administrator which are binding and final in all matters relating to this Sweepstakes; (b) defend, indemnify, release and hold harmless the Sponsor, Administrator, Coca-Cola Company, and their respective parent, subsidiary, and affiliated companies, celebrities, and any other person and organization responsible for sponsoring, fulfilling, administering, advertising or promoting the Sweepstakes, and all of their respective past and present parents, affiliates, officers, directors, employees, agents and representatives (collectively, the “Released Parties”) from and against any and all claims, expenses, and liability, including but not limited to negligence and damages of any kind to persons and property, including but not limited to invasion of privacy (under appropriation, intrusion, public disclosure of private facts, false light in the public eye or other legal theory), defamation, slander, libel, violation of right of publicity, infringement of trademark, copyright or other intellectual property rights, property damage, or death or personal injury arising out of or relating to a participant’s entry, creation of an entry or submission of an entry, participation in the Sweepstakes, acceptance, possession, attendance at, defect in, delivery of, inability to use, use or misuse of prize (including any travel or activity related thereto) and/or the broadcast, exploitation or use of entry. Winners acknowledge that the prize is awarded as-is without warranty of any kind.


10. Publicity

Except where prohibited or restricted by law, winner’s acceptance of prize constitutes the winner’s agreement and consent for Sponsor and any of its designees to use and/or publish winner’s full name, city and state/province/territory/country of residence, photographs or other likenesses, pictures, portraits, video, voice, testimonials, biographical information (in whole or in part), and/or statements made by winner regarding the Sweepstakes or Sponsor, worldwide and in perpetuity for advertising, publicity, trade and/or promotion on behalf of Sponsor, in any and all forms of media, now known or hereafter devised, including, but not limited to, print, TV, radio, electronic, cable, or World Wide Web, without further limitation, restriction, compensation, notice, review, or approval.


11. General Conditions

Sponsor and its subsidiaries, affiliates, divisions, partners, representatives, agents, successors, assigns, employees, officers and directors shall not have any obligation or responsibility, including any responsibility to award any prize to entrants, with regard to: (a) entries that contain inaccurate information or do not comply with or violate the Official Rules; (b) entries, prize claims or notifications that are lost, late, incomplete, illegible, unintelligible, damaged or otherwise not received by the intended recipient, in whole or in part, due to computer, human or technical error of any kind; (c) entrants who have committed fraud or deception in entering or participating in the Sweepstakes or claiming the prize; (d) telephone, electronic, hardware, software, network, Internet or computer malfunctions, failures or difficulties; (e) any inability of the winner to accept the prize for any reason; (f) if a prize cannot be awarded due to delays or interruptions due to Acts of God, natural disasters, terrorism, weather or any other similar event beyond Sponsor’s reasonable control; or (g) any damages, injuries or losses of any kind caused by any prize or resulting from awarding, acceptance, possession, use, misuse, loss or misdirection of any prize or resulting from participating in this Sweepstakes or any promotion or prize related activities. Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be (a) tampering with the entry process or the operation of the Sweepstakes, or with any Website promoting the Sweepstakes; (b) acting in violation of the Official Rules; or (c) entering or attempting to enter the Sweepstakes multiple times through the use of multiple email addresses. If Sponsor determines, in its sole discretion, that technical difficulties or unforeseen events compromise the integrity or viability of the Sweepstakes, Sponsor reserves the right to void the entries at issue, and/or terminate the relevant portion of the Sweepstakes, including the entire Sweepstakes, and/or modify the Sweepstakes and/or award the prize from all eligible entries received as of the termination date.


12. Limitations of Liability

The Released Parties are not responsible for: (a) any incorrect or inaccurate information, whether caused by entrants, printing errors or by any of the equipment or programming associated with or utilized in the Sweepstakes; (b) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (c) unauthorized human intervention in any part of the entry process or the Sweepstakes; (d) technical or human error in the administration of the Sweepstakes or the processing of entries; (e) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Sweepstakes or receipt or use or misuse of any prize; or (f) for lost, late, illegible, misdirected, inaccurate, incomplete, undelivered, damaged, delayed, entries. If for any reason an entry is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, entrant’s sole remedy is another entry in the Sweepstakes. No more than the stated number of each prize will be awarded.


13. Disputes

Entrant agrees that: (a) any and all disputes, claims and causes of action arising out of or connected with this Sweepstakes, or any prizes awarded, shall be resolved individually, without resort to any form of class action; (b) any and all disputes, claims and causes of action arising out of or connected with this Sweepstakes, or any prizes awarded, shall be resolved exclusively by the United States District Court or the appropriate North Carolina State Court located in Mecklenburg, North Carolina; (c) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Sweepstakes, but in no event attorneys’ fees; and (d) under no circumstances will entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATIONS OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE MAY NOT APPLY TO YOU. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of North Carolina, without giving effect to any choice of law or conflict of law rules (whether of the State of North Carolina or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of North Carolina.


14. Entrant’s Personal Information

Information collected from entrants is subject to the Sponsor’s Privacy Policy, which is available at https://www.circlek.com/privacy-policy.


15. Sweepstakes Results

For Sweepstakes results (of winners of grand prizes), send a written request to:

31 Days of Circle K – Winners List

TCC Retail Marketing, Inc.

477 Madison Ave., 6th Floor

New York NY 10022


Requests for the Winner’s List must be received by March 1, 2022.


16. Availability of the Official Rules

The Official Rules are available at address win.circlek.com.


Abbreviated Rules

NO PURCHASE NECESSARY. 31 Days of Circle K is open only to legal residents of the 50 US States (and DC) (excluding RI) who are at least eighteen (18) years old at the time of entry. Sweepstakes starts on December 1, 2021 at 12:01 am and ends on December 31, 2021 at 11:59 pm EST. For entry and Official Rules visit win.circlek.com. Void in RI and where prohibited. Sponsored by Circle K Stores Inc., 2550 W Tyvola Rd #200 Charlotte, NC 28217.